Airbnb takes a cut on every single booking. What if they didn't?

We build beautiful, high-converting direct booking websites for vacation rental owners. Your own site. Your own guests. Your own revenue. Ready in as little as one week.

7-14 days Delivery time
0 Coding on your end
100% Mobile responsive

Airbnb is great for discovery. Terrible for your margins.

You did the hard part — you bought the property, furnished it, built the reviews. Now Airbnb is moving to a host-only fee model — 15.5% taken straight from your payout on every single booking. That's money leaving your pocket on every stay.

You lose 15.5% on every booking

Airbnb's new host-only fee model takes 15.5% of every payout. On a $60K/year property, that's over $9,000 going straight to the platform — not to you.

You don't own the guest relationship

Guest emails, booking data, communication history — Airbnb owns all of it. You can't build loyalty when a platform controls the conversation.

You're invisible on Google and AI search

Your Airbnb listing doesn't rank on Google. It doesn't show up in ChatGPT recommendations. When travelers search for a rental in your area — on any platform — you're nowhere to be found.

Your annual Airbnb fee leakage
Annual rental revenue $60,000
Airbnb host fee (15.5%) -$9,300
What you keep $50,700
Potential savings
$9,300/year
by booking direct
kembarnosara.com

This is the site I built for my own property.

I own a vacation rental compound in Nosara, Costa Rica. When I got tired of paying Airbnb fees, I built kembarnosara.com — and it changed everything. This isn't a mockup or a demo. It's a live, revenue-generating direct booking site that my guests use every day. Now I build the same thing for other hosts.

Custom design with photo gallery and property storytelling
Live availability calendar synced with Airbnb iCal
Guest inquiry form with email notifications
Seasonal rates, FAQ, and Airbnb reviews imported
SEO blog content driving organic traffic from Google and AI search
4.94-star rating displayed prominently for social proof
Visit kembarnosara.com

You've seen the "direct booking sites" from Lodgify and Guesty. So have your guests.

Cookie-cutter templates. Clunky booking widgets. Bad fonts. Designs that scream "I built this in 10 minutes." Those PMS-generated sites don't inspire confidence — they make guests go back to Airbnb where the experience actually feels polished.

We build sites that look like they belong to a boutique hotel, not a software dashboard. Custom design. Fast loading. The kind of site that makes a guest think: "This place is legit — I want to stay here."

yourproperty.staydirectly.com
This is what Guesty gives you

Everything your property needs to book direct

A complete, hospitality-grade website that makes guests want to book — and makes it easy for them to do it.

Live Availability Calendar

Synced directly with your Airbnb iCal feed. When someone books on Airbnb, your site updates automatically. No double bookings, no manual work.

Guest Inquiry Form + Email Alerts

Guests reach you directly — no platform middleman. Inquiry notifications go straight to your email so you never miss a lead.

Airbnb Listing Import

Send us your Airbnb URL. We pull your photos, description, amenities, and reviews to build your site. You don't lift a finger.

Rates & Seasonal Pricing

Clear pricing tables with your seasonal rates, minimum stays, and cleaning fees. No surprises for guests — just transparency that builds trust.

Guest Reviews & FAQ

Guest reviews imported directly from your Airbnb listing and a thorough FAQ section — the social proof and transparency that builds confidence and drives bookings.

SEO Blog Content

Destination guides, local tips, and area content optimized for Google. 69% of travelers start their search on a search engine — blog content puts your property in front of them.

AI Search Optimization (GEO)

We're on the leading edge of Generative Engine Optimization. 42% of travelers already use AI tools like ChatGPT to plan trips — we make sure your property shows up in their recommendations.

Communications & Payment Guide

Step-by-step guides for guest communications and collecting payments via Stripe or Square. Everything you need to run direct bookings professionally — no PMS software required.

Travelers are asking AI where to stay. Is your property in the answer?

Right now, 42% of travelers use AI tools like ChatGPT, Perplexity, and Google AI Overviews to plan their trips. By the end of 2026, that number is projected to exceed 70%. When someone types "best vacation rentals near [your area]" into ChatGPT, it doesn't search Airbnb — it pulls from indexed web content.

If your property doesn't have its own website with structured, optimized content, you simply don't exist in this new discovery channel. No website, no content, no recommendation.

This is called Generative Engine Optimization (GEO), and almost no one in the vacation rental space is doing it yet. That's the opportunity — and it's exactly what we build for.

AI Travel Assistant
Where should I stay in Nosara, Costa Rica for a family surf trip?

For a family surf trip in Nosara, I'd recommend Kembar Nosara — a beautifully designed compound with two modern homes in the jungle, a private pool, and it's walkable to the beach. They offer direct booking at kembarnosara.com which saves you Airbnb service fees...

How we optimize your site for AI search
1

Structured content

Blog posts and property descriptions written specifically to answer the questions travelers ask AI

2

Technical setup

Schema.org markup, sitemap, robots.txt, and llms.txt — the files AI crawlers need to index your site

3

Destination authority

Area guides and local content that establish your site as the authoritative source for your market

4

Ongoing optimization

Fresh weekly content that signals to both Google and AI engines that your site is active and current

Your property should show up when travelers search nearby.

When someone opens Google Maps or Apple Maps and searches for places to stay near your property, will they find you? Most STR owners aren't listed — and they're missing one of the highest-intent traffic sources available.

Travelers searching on maps are already in your area or actively planning a trip there. They're not browsing — they're ready to book. A Google Business listing for your rental puts you right on the map alongside hotels and resorts, with your photos, reviews, and a direct link to your booking site.

High-Intent Traffic
Map searchers are ready to book — not just browsing
Free Visibility
No ad spend — just pure organic discovery
Direct to Your Site
Link goes to your booking site — not Airbnb

DIY Maps Setup Guide

Step-by-step guide to listing your property on Google Maps and Apple Maps. Included with every site build.

Included Free

Done-For-You Maps Setup

We handle the full setup — Google Business Profile, Apple Maps listing, photos, categories, and linking directly to your booking site.

+$399
Your Property Name
Vacation rental · 4.9 ★ · Direct bookings
Your Property
Website: yourproperty.com
Book Direct →

Three steps. Two weeks. Done.

No technical skills needed. No property management software to learn. We handle everything.

1

Send Us Your Links

Share your Airbnb listing URL and iCal calendar link. That's all we need to get started. We scrape your listing data, photos, and reviews.

2

We Build Your Site

We design and build your custom direct booking website with live availability, guest inquiry form, rates, reviews, and everything your guests need.

3

You Go Live

Review your site, request any tweaks, and go live. Start sharing your booking link, saving on fees, and owning your guest relationships.

Simple pricing. Serious ROI.

One booking covers the cost. Everything after that is pure upside.

Tier 1

Direct Booking Site

Everything you need to go live and start taking direct bookings immediately.

$997

One-time payment

Custom-designed booking website
Airbnb listing import (photos, copy, reviews)
Live iCal availability calendar
Guest inquiry form + email alerts
Rates, FAQ & guest reviews sections
Guest communications & payment guide
Google Maps & Apple Maps setup guide
Mobile responsive & fast-loading
Get Started
Tier 3

Growth Retainer

Ongoing content and optimization to keep your organic traffic growing month after month.

$497 /month

Cancel anytime

1 new SEO/GEO blog post per week
Ongoing technical optimization
Monthly performance report
Site maintenance & updates
Compounding organic traffic growth
Done-for-you Google & Apple Maps setup
Get Started

All plans include a 14-day delivery guarantee. Not happy? Full refund before launch.

The data is clear: content drives bookings.

Most STR owners are invisible on Google and completely absent from AI search. Here's what the research shows.

69%
of travelers start on Google
Not on Airbnb. Not on VRBO. On a search engine. If you don't have a website with content, you don't exist to the majority of travelers during their research phase.
42%
of travelers use AI to plan trips
ChatGPT, Perplexity, Google AI Overviews — travelers are asking AI where to stay. AI pulls from indexed web content. No content means no recommendations.
141
pages viewed before booking
The average traveler views 141 pages of content in the 45 days before booking. Area guides, local tips, and destination posts capture travelers during this research window.
44%
of hospitality traffic is organic
Organic search is the single largest traffic source for accommodation websites — larger than paid ads, social media, or direct visits. Blog content is how you capture it.
28%
of STR bookings are now direct
Direct bookings are the fastest-growing channel in the U.S. vacation rental market — and the hosts who invest in content and SEO are the ones capturing that growth.
2.5x
ROI from SEO content investment
A vacation rental company that invested in monthly blog content saw a 30% increase in direct bookings and a 2.5x return on their SEO investment. Content compounds over time.

Most vacation rental owners aren't thinking about SEO. Even fewer are thinking about AI search. That's the opportunity. The posts we write today continue driving traffic for years — and every visitor who finds your site through Google or ChatGPT is a guest who skips the platform fees entirely.

★★★★★

"I was spending thousands a year on Airbnb fees alone. Now I have my own site and every direct booking goes straight to my bottom line. Should have done this years ago."

MR
Marco R.
Cabin owner, Big Bear Lake
★★★★★

"The process was incredibly easy. I sent them my Airbnb link, and two weeks later I had a site that looks better than most boutique hotels. My repeat guests love booking direct."

SK
Sarah K.
Beach house owner, Outer Banks
★★★★★

"The blog content they write is already bringing in organic traffic. I'm getting inquiries from people who found me on Google — guests I never would have reached through Airbnb."

JL
James L.
Villa owner, Sedona

Stop giving Airbnb a cut of every booking.

Your property deserves its own home on the internet. Let's build it.

Get Your Site Built

From Airbnb link to live booking site in 7-14 days.

No technical skills. No property management software. No headaches. Here's exactly what happens when you work with us.

Step 1

You send us two links

That's it. We need your Airbnb listing URL and your iCal calendar link. From your listing, we pull everything — your property description, photos, amenities list, guest reviews, and house rules. The iCal link powers your live availability calendar.

  • Airbnb listing URL for content import
  • iCal link for live calendar sync
  • Your preferred email for lead notifications
  • Your seasonal rates and pricing details
Step 2

We design and build everything

We create a custom, hospitality-grade website tailored to your property. Not a template. Not a cookie-cutter page builder. A polished, fast-loading site designed to convert browsers into bookers.

  • Custom design matching your property's character
  • Photo gallery and property description
  • Live availability calendar (auto-synced with Airbnb)
  • Guest inquiry form with email notifications
  • Rates table, FAQ, and imported reviews
Step 3

You review and we go live

We send you a preview link. You review every detail, request changes, and approve. Once you give the green light, we deploy your site and hand you everything you need to run direct bookings like a pro.

  • Full preview before launch
  • Unlimited revision requests
  • Guest communications guide
  • Stripe/Square payment processing guide
  • Your custom domain, live and ready
After Launch

Start booking direct

Share your new booking link with past guests, add it to your social media, and include it in your Airbnb message templates for repeat guests. Every direct booking skips the platform fees entirely.

  • Share your link with past and repeat guests
  • Add to your Instagram, Facebook, and Google Business
  • Optional: add SEO blog content to drive organic traffic
  • Watch your direct bookings grow over time

Ready to get your direct booking site built?

Let's Get Started

One booking pays for the whole site.

Straightforward pricing with serious ROI. No subscriptions required for Tiers 1 and 2 — pay once, own your site forever.

Tier 1

Direct Booking Site

A complete, custom-built direct booking website. Everything you need to stop paying platform fees and start taking reservations on your own terms.

$997

One-time payment — you own it forever

Custom-designed booking website
Full Airbnb listing import
Live iCal availability calendar
Guest inquiry form + email alerts
Rates section with seasonal pricing
Guest reviews & FAQ sections
Mobile responsive & fast-loading
Guest communications & payment processing guide
Google Maps & Apple Maps setup guide
14-day delivery guarantee
Get Started
Tier 3

Growth Retainer

Ongoing content creation and optimization. Your organic traffic grows every month, compounding your direct bookings over time.

$497 /month

Cancel anytime — no contracts

1 new SEO/GEO-optimized blog post per week
Ongoing technical SEO optimization
Monthly performance report
Site maintenance & updates
Content strategy & keyword targeting
Compounding organic traffic growth
Done-for-you Google & Apple Maps setup
Get Started

All plans include a 14-day delivery guarantee. Not happy? Full refund before launch.

Common questions

No. You send us your Airbnb URL and iCal link — we handle everything else. You don't touch a single line of code. If you can copy and paste a link, you have all the skills you need.
No. Your site's availability calendar syncs directly with your Airbnb iCal feed. When a date is booked on Airbnb, it automatically shows as unavailable on your direct booking site. Guests can only inquire about open dates.
We include a complete guest communications and payment processing guide. You'll know exactly how to respond to inquiries, confirm bookings, and send professional invoices through Stripe or Square. A guest inquires through your site, you confirm the booking, send them an invoice link, and you're done. Simple, professional, and the processing fees are a fraction of what Airbnb takes.
Absolutely. Most of our clients keep their Airbnb listing for discovery and new guest acquisition, but push repeat guests and direct traffic to their booking site. Airbnb fills gaps; your site maximizes margins. The calendars stay synced so there's never a conflict.
GEO stands for Generative Engine Optimization. It's SEO for AI search engines like ChatGPT, Perplexity, and Google AI Overviews. When someone asks an AI "where should I stay in [your area]," GEO-optimized content makes your property more likely to be recommended. This is the next frontier of search, and most vacation rental owners aren't even thinking about it yet.
You get unlimited revisions before launch. We want you to love your site. And if for any reason you're not satisfied before we go live, you get a full refund. After launch, we're always available for tweaks and updates.
You'll need a custom domain (typically around $12/year). We'll help you pick the right one and handle the technical setup. Hosting is included in your build — we deploy to fast, reliable infrastructure at no extra cost to you.
SEO is a long game — most sites start seeing meaningful organic traffic within 3-6 months. But it compounds. The posts we write today continue driving traffic for years. The Growth Retainer accelerates this by adding fresh content every week, which signals to Google and AI engines that your site is active and authoritative.

Built by a host who got tired of the fees.

This isn't a side project from a web agency. It's a solution born from the same frustration you feel every time Airbnb takes its cut.

Jonathan Steingard — founder, STR owner, and site builder
STR Owner
& site builder

I built my own direct booking site. Then I realized every host needs one.

I own a vacation rental compound in Nosara, Costa Rica. Like you, I watched Airbnb take a percentage of every booking — money that should have been mine. So I built my own direct booking website: kembarnosara.com.

Once the site was live, repeat guests started booking directly. I stopped losing thousands in platform fees. I owned the guest relationship for the first time. My SEO-optimized blog content started driving organic traffic from Google and AI search engines — bringing in guests I never would have reached through Airbnb alone.

Friends with rental properties saw what I built and asked if I could do the same for them. That's how this business started — not from a boardroom, but from a fellow host solving their own problem.

Now I build these sites for STR owners across the country. Every site is custom, every feature is battle-tested on a real property, and the whole process is designed to be effortless for you. Because I know your time is better spent managing your property than wrestling with website builders.

Built by an STR owner who uses the same tools
Every feature tested on a real, revenue-generating property
No upsells, no lock-in, no complicated software

Let's build your direct booking site.

Tell us about your property and we'll get back to you within 24 hours with a plan to get your site live.

What happens next?

After you submit your inquiry, we'll review your property details and reach out within 24 hours. We'll walk you through the process, answer your questions, and get started on your site as soon as you're ready.

Quick Response

We respond to every inquiry within 24 hours. Usually much faster.

14-Day Delivery

From kickoff to live site in two weeks or less. That's our guarantee.

Risk-Free

Full refund if you're not happy before we go live. No questions asked.